Kaspersky Next: new flagship product line forbusiness that includes robust endpoint protection powered by AI capabilities
Kasperskyintroduces its new flagship product line ‘Kaspersky Next’ combining robust endpointprotection with the transparency and speed of EDR (Endpoint Detection andResponse) alongside the visibility and powerful tools of XDR (ExtendedDetection and Response). Customers can now choose one of three product tiers tailoredto their business requirements, the complexity of their IT infrastructure, and theiravailable resources.
According to a report from a survey, 52% of companiesstate security operations are more difficult today than they were several yearsago. 41% of respondents believe that the evolving and rapidly changing threatlandscape is the key reason behind difficulty in security operation while 20% sighted lack of cybersecurity skills orstaff to keep up with security analytics and operations as key issue. Amid the constantly evolving cyberthreat landscape, it is vital forcompanies to have a comprehensive cybersecurity solution they can trust andrely on for effective protection.
As a leading innovative and technologicalcompany, Kaspersky is continuously developing its solutions to address all thecybersecurity requirements of businesses, helping them build up reliable cybersecurityframeworks. Kaspersky Next is a new lineof cybersecurity products that includes robustendpoint protection powered by AI capabilities, and goes beyond the classicEPP (Endpoint Protection Platform), bringing together EDR and XDR for corporatecustomers of any size and industry. As the most advanced and effectivecybersecurity solutions, EDR and XDR help companies to withstand the moreprevalent, evasive, and sophisticated attacks, providing businesses with total visibility,control, rapid response and proactive threat hunting.
Kaspersky Next is deployment-agnostic and allows for both cloud and on-premiseinstallations. Companies can manage it either through a streamlined console to perform corecybersecurity tasks quickly, or via an enterprise-grade console with moregranular controls and advanced monitoring. The new product line helps companies build crucial cybersecurityfunctions, to provide robust protection against ransomware,malware and data breaches, and avoid infrastructure penetration throughBusiness Email Compromise, supply chain attacks, exploits and other vulnerabilities. KasperskyNext includes multiple automation features such as cloud monitoring andblocking, vulnerability and patch management, IoC (Indicator of compromise)scan and playbooks that help businesses not only to support the effectivedetection and remediation of complex and new threats, but also to significantlyreduce the burden on cybersecurity teams by minimizing the number of routinecybersecurity tasks.
KasperskyNext EDR Foundations provides powerful endpoint protection that identifiesand neutralizes threats before they can harm business processes. Flexible,straightforward security controls and built-in IT scenarios enable hands-offoperation and let companies customize their security policies to suit their uniqueneeds. This solution is recommended for companies where information security isperformed by IT departments.
Kaspersky Next EDROptimum provides strong endpoint protection with essential EDR functionality, advancedcontrols, patch management and cloud security. Threat visibility, investigationand response are guided to help businesses deflect attacks rapidly and withminimal resources. This solution is recommended for companies with smallinformation security teams. Kaspersky Next XDR Expert aggregates, analyzes andcorrelates data from various sources across an organization’s IT infrastructure,providing real-time visibility and deep insights into evolving cyber risks todeliver advanced threat detection and automated response. It’s the robustcybersecurity solution that can also integrate with third-party vendors. Thissolution is recommended for companies with experienced cybersecurity teams or SecurityOperations Centers (SOC).
KasperskyNext is a part of the company’s B2B product ecosystem and it is designed to bedirectly compatible with other Kaspersky solutions and services. With the growingdemand for more comprehensive cybersecurity protection, companies can also easilymigrate from one tier to another depending on their current cybersecurity requirements.
Anton Ivanov, Chief Technology Officer atKaspersky, said: “Today we are launching our market-leading XDR andreinventing our corporate product offering, as we embark on a new chapter ofour history as a B2B vendor. Kaspersky Next makes EDR and XDR simpler forcompanies and organizations of all sizes. We are bringing top protectionpowered by unique expertise to all customers – from those with zerocybersecurity officers to those that have experienced cybersecurity teams. Ourgoal is to allow companies to build reliable and cost-effective informationsecurity systems of the highest quality for their specific requirements.” Tolearn more about Kaspersky Next, please visit the website.